Botl® Registered Trademark #4,119,725

Amongst the many, many details involved in developing the message-in-a-bottle social networking site Botl®, there have been two steps that have been particularly meaningful.

The first was securing the domain name, www.botl.com.  We were fortunate to obtain that four-letter domain for under $5,000, a testament more to patience and determination than to my negotiation skills.

The second was registering our trademark.  It may not seem like a big deal, but it’s my first government-issued piece of “intellectual property,” and it at least feels like a major step towards Botl® becoming something important.  Plus, it came in a beautiful blue folder embossed with gold!

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